Therefore, knowing how to set up and optimize your Google My Business listing for better local SEO exposure in the SERPs is critical. One of the most significant benefits of Google reviews is that they boost local search rankings. They represent a vital part of their business’s digital marketing strategy and online presence. Undoubtedly, Google reviews are becoming very important for today’s business owners. Let’s see why is so important to get and manage reviews on Google.Īs Google is the most used and trusted search engine, people also consider Google reviews as reliable information to make conclusions about a specific product or a service. Google Mapsįurther, if someone searches for your business name, they can be shown in the Google Maps section of the Google Search results or directly in the Google Maps app. When someone searches for a navigational keyword, for example: “best pizza near me,” if you are in the “pizza” business and the potential customer is near your location, Google will show your business listing. Your Google reviews show on your Google My Business profile. From there, Google’s ranking system can pick them up and display them in: 1.
#REVIEW A COMPANY ON GOOGLE PRO#
Start a free trial and display your Google reviews now.Īll PRO features | Cancel any time. So it is kinda obvious that if you want your business to stand out in Maps or Google Search, you will need to establish a process to acquire, manage, and respond to Google Reviews.įYI: You can embed Google reviews widget automatically with EmbedReviews platform. So, having a well-optimized Google My Business profile and Google reviews helps your local ranking on both Search and Maps. Therefore, it is highly likely that businesses with a high number of reviews will show up first in local searches for a particular brand keyword.Īnd as mentioned above, this combination of the average rating, the number of reviews, and the proximity to the user will most probably define the position of a listing in Google maps. Successful digital marketing tactics drive Google’s local SEO algorithm.
For the truth’s sake, Google reviews matter mostly because customers discover local businesses there, making Google the most important review platform for local businesses. Google reviews provide valuable information about а business’s operations and customers’ actual experiences who had a real interaction with that business. And that rating is actually aggregated by the reviews people submit on Google Maps for a particular location.Īs we can both agree, people do read Google reviews. Google review search provides results that are usually a combination of the proximity to your location and the ratings that a local business has on Google. How do you search for a restaurant or a place near you? You go on Google Search or Google Maps and type the restaurant’s name or the type of food you like, right? How can a customer edit or delete a Google review?Ĭhapter 1: Google Reviews Explained What are Google reviews, and why do they matter?.
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